The poll showed that a majority, 58 percent, viewed Wal-Mart favorably, but the figure was down from 76 percent in January. Wake Up Wal-Mart said that was proof that its message against the company's low-price business model is hitting its intended target -- the average Wal-Mart shopper.
How long will it be before this drop leads to a drop in consumption? Mick Arran at The Resistance offers his observations which suggest it's already down, contrary to media myths of record consumption on Black Friday.
No comments:
Post a Comment